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Marketing, part of the process of getting customers or clients, every business that wants to grow, or survive, needs it. And different business situations need different marketing strategies and use […]

WHY DO MOST SMALL BUSINESSES PLATEAU AT A CERTAIN LEVEL? This is the question asked by Alan Dib in his book, The 1 Page Marketing Plan. It is very common

Marketing ( getting clients or customers) requires a new way of thinking, as defined in his book ‘Marketing is Dead’, by Carlos Gil. A Marketing Plan, included in a Business

BUSINESS STARTUP ADVICE – Relevant for every Business Startup. A PRODUCT OR SERVICE MAY BE LESS THAN 25% OF THE INGREDIENTS NECESSARY TO START OR GROW  A SUCCESSFUL BUSINESS. if

To plan and develop a successful new business, it is essential to understand why so many startup and young businesses fail, then to make sure that you avoid these issues.

HOW TO TURN AN IDEA INTO A SUCCESSFUL BUSINESS? It is reported that 65% of all employees have thoughts about setting up their own business (for a number of reasons

And this question is asked of people planning to set up a ‘one person‘  business, or a company with premises and staff. Or, of an established SME business requiring a

Not so many years ago, ‘Sales’ was at the forefront of every business. A company had ‘Sales Targets’ and these were understood  at every level from the most junior sales

Whenever someone comes to a member of the Startup Assist team to ask for advice about a new business idea or business growth, one of the first questions we ask

…. and this question applies to ‘one person’ businesses and ‘companies’ with premises and staff. Experience says that so many people commit so much time and efforts into starting and